Struggling to Drive Demand of Your Small Business ?

I help SMBs drive demand by creating customized demand gen playbooks turning a marketing engine into a sales machine.

Are you tired of investing time and resources into marketing campaigns that don't seem to impact your bottom line?

Who Is Sheri?

Named Top Sales Trainer By Salesmate.io, Sheri is known for leading data-backed initiatives to drive significant net new demand for HubSpot. She incorporates her expertise in behavioral science to result in triple-digit percentage increases in lead-to-opportunity conversion rates.

Before working with HubSpot, Sheri, developed, executed, and led a go-to-market coaching program for a dozen business leaders using marketing automation strategies. The program exceeded growth goals with a 100% success rate for creating high-ticket sales for each member within 8 weeks.

How we can help ?

We offer customized demand generation playbooks designed specifically for each SMB’s unique needs and goals.

These customized demand gen playbooks address these challenges in the following ways:

Fostering Collaboration

The playbooks encourage cross-functional collaboration, breaking down silos and aligning teams to create cohesive and powerful demand generation strategies.

Compelling Messaging

Sheri’s playbooks incorporate customer-centric messaging, leveraging behavioral science techniques to influence the target audience effectively and drive higher conversions.

Optimizing Resources

Sheri’s playbooks provide tailored strategies that make the most of SMBs’ current resources, ensuring efficient allocation and maximum impact.

Our Proven Process.

Our process has resulted in outsized demand impact within the context of a Global Tech company and where’s sure it can work for you.

Here’s how it works:

  • Gather data about the SMB’s resources, goals, and target audience.
  • Understand the existing marketing channels, competitive landscape, and development stage.
  • Establish Key Performance Indicators (KPIs) to measure performance.
  • Craft the strategic play aligned with the SMB’s unique needs and long-term vision.
  • Develop clear action plans and messaging frameworks.
    Include data-driven insights and behavioral science techniques to choose and test.
  • Conduct monthly and quarterly reporting check-ins.
  • Track progress and make necessary adjustments.
  • Offer expert consultation and guidance as needed.

Tired of running marketing campaigns that don't make you money?

Check out Blogs.

Checkout Reviews.

Crystal Barrow
Crystal BarrowCertified Career & Leadership Coach
Read More
It was amazing working with Sheri in the New Sales Resolution Program! The encouragement and access to her wisdom and resources were immediate, just like my results. I booked a high-end client almost immediately after starting the program and have the tools to continue on this path. A game-changer!
Tea Cooper (Brooks)
Tea Cooper (Brooks)
Read More
When I began my business relationship with Sheri I was feeling defeated. The only clients that were seeking my help were those needing resume assistance. I didn’t feel that my clients could afford any of my higher end services. I was completely wrong. After being with Sheri for only two weeks I landed my first high end clients. I was use to charging $149 MAX. After understanding my value, getting out of my clients heads, I offered services that are much more beneficial to each of those clients. I earned $1200 in two weeks of hiring Sheri as my new coach. I listened to the guidance that she gave me and it worked. There is a 15 Question guide that she instructed me to use, and it worked. What I liked most about working with Sheri was that she was able to jump in and role play real life scenarios from my industry. So I was able to practice how I would face an objection.
Rachel Albritton Schell
Rachel Albritton SchellOwner and CEO at RAS Personalized Solutions
Read More
When I began my business relationship with Sheri I was feeling defeated. The only clients that were seeking my help were those needing resume assistance. I didn’t feel that my clients could afford any of my higher end services. I was completely wrong. After being with Sheri for only two weeks I landed my first high end clients. I was use to charging $149 MAX. After understanding my value, getting out of my clients heads, I offered services that are much more beneficial to each of those clients. I earned $1200 in two weeks of hiring Sheri as my new coach. I listened to the guidance that she gave me and it worked. There is a 15 Question guide that she instructed me to use, and it worked. What I liked most about working with Sheri was that she was able to jump in and role play real life scenarios from my industry. So I was able to practice how I would face an objection.
Previous
Next